VIVICA WILLIAMS
Email: vivicawilliams7070@gmail.com
Email: vivicawilliams7070@gmail.com
Master of Arts in Media & Communication with a specialization in Strategic Communications & Social Media
Accelerated MA program
Jan 2019 - Dec 2021
Bowling Green State University, Bowling Green OH
Bachelor of Science in Broadcast Journalism
Minor in Psychology
August 2016 - May 2020
Bowling Green State University, Bowling Green OH
June 2025 - Present
Pitch Labs, remote
Fosters a vibrant and inclusive volunteer community of 50+ individuals by developing interactive internal communications strategies and creating an engaging online presence
Designs and distributes monthly internal newsletters featuring departmental updates, team milestones, events, open roles, and Volunteer of the Month highlights.
Creates and executes monthly Town Hall meetings by building agendas, coordinating speakers, and managing logistics to ensure organization-wide alignment and motivation.
Designs and facilitates recognition programs such as Volunteer of the Month voting, work anniversary shoutouts, and birthday spotlights to boost morale and retention
Regularly posts on Google Chat to drive engagement, share key updates, and maintain a sense of community across departments
Collects and analyzes volunteer feedback through pulse surveys and engagement initiatives, using data to inform communication strategies
Assists in managing Pitch Labs’ LinkedIn page by curating content and posting updates aligned with internal and external messaging
May 2024 - May 2025
Ohio Lottery, Cleveland OH
Responsible for and leads the Winner Outreach portion of the Office of Communications’ public information program.
Contacts and interviews prizewinners to gather information about their winning stories for blogs, releases, and publications.
Collaborates with lottery videographer in telling winning stories on location via concerts, retailer locations or prizewinners businesses and homes
Develops, prepares, writes, types, proofs, and issues press releases on various topics including winner information, Retailers of the Week, game updates, agency events, Partners in Education, etc.
Writes articles for internal Employee Knowledge Center
Conducts interviews, gathers information and photos, and drafts articles to contribute to Office of Communications publications.
Contributes to Office of Communications digital content by writing blogs, engaging with social media community, corresponding with customers, assisting with social media promotions, and creating graphics.
Aug 2022 - May 2024
Signature Health, Mentor OH
Plan, create, edit, disseminate, and monitor engaging content for a variety of audiences and channels
Respond to requests for communications, materials and branding support from within the organization, and be an ambassador for community contacts outside the organization
Populate a monthly social media content calendar; create, schedule and monitor posts
Create new web pages and make updates to Signature Health’s external website and internal SharePoint site
Created video series called '3 Questions On' discussing various healthcare topics with subject matter experts
Dec 2021 - Aug 2022
Spectrum News, Cleveland OH
Pitch and turn around 4 stories weekly from various counties in the Cleveland DMA
Write and post around 4 web stories weekly
Use iPhone to capture character driven pieces
Proven ability to work efficiently in a fast-paced environment
Manage and post on professional social media accounts
November 2020 - Dec 2021
WYMT, Hazard KY
Pitch and turn around 2 story ideas daily from various counties in the Lexington DMA
Write and post around 2 web stories daily
Covered state and national stories including historic flooding in Kentucky and the Mother Goose head falling
Proven ability to work efficiently in a fast-paced environment
Solo produce and anchor weekend newscasts
Manage and post on professional and station's social media accounts
Broadcast and AP style writing skills
Knowledge of ENPS, Edius, Premiere Pro & INEWS
Advanced in using Canva, Hootsuite, Umbraco, K13, Brandwatch, Trello
Experience with managing multiple social media mediums
Familiar with broadcast camera equipment, like Sony cameras
Advanced capability to interview people for communication purposes
Exceptional writer with a versatile tone, adept at adapting style to effectively convey any message.
2018 JoAnne Robinson Memorial Scholarship Recipient, Scripps Howard Foundation